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Business & Tech

Vote for Intuit's Super Bowl Commercial Winner

Four finalists -- including Oakland toy company with awesome ad -- and this is last week to vote!

Four companies, including an Oakland toy company, are finalists vying for a Super Bowl spot as part of Intuit Inc.'s Small Business Big Game program.

And the winner will be determined by online voting -- which ends Dec. 1.

Sponsored by Intuit QuickBooks, the competition offers a 30-second television advertisement that will air during football's biggest game on Feb. 2.

"Tens of thousands of small businesses entered this contest, and these finalists demonstrate the breadth of entrepreneurship across the United States," said Brad Smith, Mountain View-based Intuit president and chief executive officer.

To view videos and vote, click on each company in the running:
 

  • Barley Labs, of Durham, N.C. - Produces all-natural dog treats in various flavors out of recycled barley from a local brewery.
  • GoldieBlox, of Oakland – Is a toy company inspiring girls to push limits and think outside the box.
  • Locally Laid Egg Company, of Duluth, Minn. - Raises hens on pasture to produce healthier poultry and eggs.
  • POOP – Natural Dairy Compost, of Nampa, Idaho - Produces natural and odorless composted dairy manure for lawns, gardens and flowerbeds.

"What a wide-ranging and deserving group!" Smith said. "Although the field is down to just four, this effort shined a light on the contributions and importance of all small business to our economy."

(A promotional video by toy company GoldieBlox that has gone viral for its spunky promotion of girls as engineers, however, landed in hot water this week with possible copyright infringement of a Beastie Boys' song. More on that here.)

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In addition to vying for the ultimate prize in the Intuit contest, all four businesses score big no matter what outcome. As finalists, they will receive:

  • Free, lifetime use of Intuit small business solutions, including Intuit QuickBooks, payroll and payments.
  • Professionally produced advertising for their business.
  • A meeting and business advice from entrepreneur and reality star Bill Rancic.
  • An all-expense paid trip to New York for a big game viewing party held in their honor.

Small Business Big Game kicked off July 31 with tens of thousands of small businesses entered for the chance to win more than $25 million in rewards. 

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Then the field was narrowed to 20 with Intuit's 8,000 employees around the globe voting to determine the top four. 

Now through Dec. 1, anyone can visitwww.SmallBusinessBigGame.com to cast a vote for the business they want to make it to the end zone this February.

Founded in 1983, Intuit creates business and financial products for small businesses, consumers and accounting professionals, including QuickBooks®, Quicken® and TurboTax®.


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